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New Small Business Marketing Essentials

New Small Business Marketing Essentials New local businesses open daily. Actually 1,643 new businesses open each and every day and over 600,000 each and every year. New business owners are driven by passion to accomplish their dreams. They are driven by a need to...

How E-Commerce can help Local Businesses

How E-Commerce can help Local Businesses There is no doubt that this past year has wreaked havoc on local businesses. Local businesses have been looking for any solution to help them keep their business up and running and their staff employed. Local businesses...

The Importance of Branding

The Importance of Branding As marketing professionals, we get asked this question all the time: “What are the most important aspects of digital marketing?” Generally we give ourselves a small chuckle. Just look at the amount of information on our website,...

Understanding Your Clients

Understanding Your Clients There is a lot of money that gets invested into marketing each and every year. Unfortunately, all this money being spent on marketing isn’t always effective. This is especially true for local and small businesses. It is not for the lack of...

Why Does Content Marketing Work?

Why Does Content Marketing Work? Content marketing has been branded as THE thing to do if you are a business. It is the next phase in the evolution of marketing and it is a new discovery that has revolutionized the entire marketing industry. If you check Hubspot,...

Do Marketing Funnels Work for Small or Local Businesses?

Do Marketing Funnels Work for Small or Local Businesses? If you have looked into anything related to marketing in the last few years, then I am sure you have run across the term “marketing funnel”. Marketing funnels have been made to look extremely complicated; arrows...